We can be more, together.
We can be more, together.

About Us

Bringing Models to Life™
Managing the Utility Network, Holistically

What We Believe
At IDModeling, we believe that we can be more, together. We believe in connectedness, and the flow of water, information, and communication, to help water utility professionals deliver solutions, with consensus, that they can have confidence in.  We have worked in the water industry for years, and witnessed firsthand, the need to share better data, and communicate. To see more, do more, and be more – together.

Information is more powerful when it’s current, shared, and acted on.  We believe that through connected networks of water and people, we can contribute to a mission greater than ourselves to make a positive impact on the lives and world around us.

Our Story
IDModeling leverages water/wastewater utility data to create hydraulic model solutions for infrastructure, energy, quality, and water resource management.   We apply our focus to water distribution, sewer collection, and recycled water systems, bringing condition and performance-based analytics to the global water industry.

Background: Since 2004, we’ve worked closely with water/wastewater utilities, and we understand the challenges of accessing relevant, current information.  Those challenges impact water efficiency, system performance, growth and sustainability, emergency response, and ultimately, customer safety and resulting water bills.

Our Focus: Our unique focus on hydraulic modeling requires us to synthesize data from different departments such as engineering, operations, water quality, maintenance, and customer service, to analyze water/wastewater systems, prioritize action, and improve performance. Through this experience, we’ve worked extensively with today’s desktop, static, and disconnected information systems to create critical decision support tools to justify and drive operational and planning decisions.

What We’ve Learned: We’ve learned firsthand, that data coming from disconnected information systems, also comes from disconnected water utility departments – professionals with institutional knowledge struggling to benefit from shared experience because they lack the tools, the unifying platform, and the relevant data to do so.

Sedaru – What Happens Next™

On-demand, water network analytics served by consumer-grade technology will be required operations for the 21st century utility as utilities face the ever-increasing challenges of more stringent policies, water scarcity, and an aging workforce. Developed and powered by IDModeling, Sedaru is What Happens Next when water utilities need to make the right decisions.

With connected decision support analytics, Sedaru creates findable, shareable, and actionable insights for any role within the utility, including Management, Engineering, Operations, Water Quality, Maintenance, and Customer Service.

Sedaru allows utilities to leverage the data and systems they have to achieve a smart water network, one in which they can communicate in real-time. Utilities using Sedaru can even defer costs of additional sensors to better manage cash flow.

By sharing predictive analytics in real-time across the smart water network, utilities can become more accountable – for their capital investments, for the actions personnel take, and for the impacts operations have on customers, finances, and the environment.

With Sedaru, utilities can make better decisions using current information, faster and more proactively than ever before. In the office or in the field, Sedaru’s intuitive and portable dashboard interface works seamlessly with everyday devices, including laptops, tablets and smart phones.  Sedaru is easy-to-use, mobile, social, and configures to any user within minutes.

About Us

Founded in 2004 to serve the water/wastewater industry, IDModeling delivers software and services for water operations and planning to utilities across North America. We are water industry veterans with expertise in the fields of utility operations, maintenance, and asset management, with a passion for hydraulics, GIS, mobile, social, and web-based technologies. We consistently contribute to industry best practices through publications, presentations, user groups, industry expert webcasts, and training.

We develop and operate Sedarū® as the software for the water industry to share, analyze, and interact with data in new and inspiring ways.  Sedarū is utility management software that connects water professionals, and is the one location where people and data communicate, anticipate water operations, and solve water problems for energy, quality, water resource, and asset management initiatives.

We are entrepreneurial in spirit, ambitious in thought, creative in work, and generous in action, with our team, our customers, our partners, and our industry.

Our Management Team

Paul Hauffen
President, Chief Executive Officer (CEO), and Chairman

As founder of IDModeling, Inc., Paul has dedicated his career to hydraulic model applications and related technologies to help water/wastewater utilities understand system operations and make better, more informed decisions. His background includes both engineering consulting, and engineering software, which serves as the basis for IDModeling’s industry focus.  A current member of the AWWA Engineering Modeling Applications Committee, Paul assisted with the update of AWWA's M32 Manual for Computer Modeling of Water Distribution Systems, while overseeing the Company’s authorship of Esri’s GIS-Hydraulic Model Reference Guide. 

Paul has delivered hydraulic model seminars around the globe to thousands of utilities and consulting engineers, while coauthoring papers and presentations on hydraulic modeling, distribution system optimization, GIS integration, calibrations, documentation and standardization.

Paul brings nearly 20 years of water industry experience with a Civil Engineering degree from Loyola Marymount University, lives in Southern California with his wife and two children, enjoys basketball, writing music, and finding creative ways to solve water problems. 

Sreeresh "Sree" Sreedhar
Chief Technology Officer (CTO)

Sree builds IDModeling technology. Sree builds Sedarū®. His career includes 17 years with Esri, the global GIS software vendor for ArcGIS and ArcGIS Online, developing solutions on ArcFM and serving as the product manager for Esri’s ArcHydro hydrologic modeling software. Sree has focused his career on developing analytical solutions using GIS technology, and deploying those solutions on the internet, intranet and mobile devices.

Sree is nationally recognized as a leader in software and technology development, co-owns patents around location based, and infrastructure analysis methods and techniques, and has presented internationally on GIS related analysis for better water management.

Sree brings nearly 20 years of GIS and technology experience for the water industry, with a master’s degree in water resources engineering from IIT-Delhi, India. Sree lives in Southern California with his family, and enjoys cricket, poetry, and developing next generation technology solutions.

Kevin Koshko
Sedarū Product Director

Kevin is responsible for overseeing IDModeling's flagship software, Sedarū®. As the Sedarū® Product Director, it's Kevin's mission to challenge the water industry status quo, by developing software that is beautifully designed and simple to use, while consistently visioning and delivering-on, key functional requirements.

For the past 14 years, Kevin has spent his career designing and developing award winning software solutions for the water industry. He is an expert in data connectivity for water/wastewater/stormwater utility systems, including GIS, CMMS, SCADA, CIS, and field mobile, while being licensed as a water distribution system operator.

Kevin currently lives in Southern California. When he's not spending time on his water technology passion, he enjoys music, snowboarding, and keeping up with his wife and two children.

IDModeling is Selected as a Premier Enterprise Partner by Neptune Technology Group -Extending Partner Relationships for Connectedness
ARCADIA, CALIFORNIA – June 6, 2013 – IDModeling, Inc. (IDModeling®) has been selected by Neptune Technology Group Inc. ("Neptune") as a premier enterprise partner in Neptune's new "Connected Utility" partnership program. Neptune's partner program was created to meet the growing needs of water utilities to operate with shared, analyzed data across utility applications.